How Sally Akkad leads Electrolux’s sustainability efforts
How Sally Akkad leads Electrolux’s sustainability efforts
In a few days, “International Women’s Day will come upon us.” This occasion, which falls on the eighth of March every year, is celebrated by the United Nations and UNICEF, in addition to a large number of institutions and countries around the world, in order to highlight the effective role of women indevelopment. sustainable development, and supporting the empowerment of women and the promotion of their rights and protection in a way that ensures the fulfillment of the aspirations and hopes of all parts of society.
In this year’s celebration, Earth Guards participates by highlighting a group of the most prominent Egyptian female models, who were able to exceed the limits of societal expectations, to achieve many achievements on the scientific and practical levels. Therefore, we will take you on a short trip in the coming days to get to know these honorable models, in an effort by the magazine to inspire all women, support their empowerment, and highlight their role in achieving sustainable development, and the heroine of this article is “Sally Akkad“.
After graduating from the Faculty of Pharmacy, “Al-Akkad” – Marketing Director of “Electrolux” – began her career as a medical sales representative, and with perseverance and hard work she was able to reach the position of leading marketing teams at the regional level, which pushed her to do more and push change for the better, by ensuring that her voice is heard at the table. الإدارة.
One of the important roles that Sally is proud of in her current work is building a strong e-commerce business that is growing three-fold every year, in addition to an unprecedented significant increase in all brand health KPIs related to her work, through building and leading a best-in-class team.
Aggad works to achievesustainabilityin various files within the scope of its work, out of its belief that neither companies nor governments can lead sustainability alone, and the need for the entire society to cooperate to preserve the rights of future generations in a sustainable future.
With this trend and great awareness of sustainability issues, Sally Akkad volunteered her expertise through her current role at Electrolux to serve many important issues related to sustainability, through her vision for all of the company’s brands and how to improve their products in a way that improves consumer behavior and preserves natural resources.
