Sustainable innovations by Egyptian hands

Sustainable innovations by Egyptian hands

The concept of sustainable development was not clear to many a few years ago, but - in light of Egypt’s Vision 2030 and adopting sustainability and achieving its goals - innovations have come to light that put sustainability in mind as a goal and a tool for managing daily matters and affairs.. In the following lines, we will present to you some of these efforts.

Trading used clothes and directing the proceeds to the poor

“Earth Guards” shed light on the “Daira” platform, as it is a service project whose efforts highlighted the importance of volunteer work in society - and the feasibility of innovations - as it represents the link between the highest and lowest income groups.

and«Dayra” is an electronic platform,, launched in 2020 AD with the aim of buying and selling used clothes that are in good condition, at reasonable prices. Part of the proceeds will be directed to benefit the most needy groups.

It must be noted that “Daira” was able to collect 2,000 pieces of clothing,, sell more than 1,000 pieces, and donate to more than 15 charitable institutions and hospitals, in addition to establishing partnerships with famous fashion designers who have innovations, and fashion models through social media sites. To purchase single-use clothes, and offer them for sale at a reasonable price on the platform after cleaning and sterilizing them, for anyone who wishes to purchase.

The importance of the project arises from the fact that some people’s wardrobes are filled with old and unused clothes, in light of the high prices of new clothes that exceed the means of a large segment of citizens, in addition to the need of the targeted groups for cash assistance more than the clothes that are donated.

There is also another importance of the project, which lies in the fact that the clothing industry is considered the second largest environmentally polluting industry in the world, In light of the rapid change in fashions and the increase in the volume of clothing waste to about 19 million tons of clothing annually in the world, it is undoubtedly one of the largest fuel-consuming industries, and thus recycling it in this way reduces manufactured; Which will contribute to rationalizing the consumption of natural resources.

It must be noted that there are more than 2 million and 300 thousand pieces of clothing donated annually, which is a huge number that can certainly be resold at reasonable prices, with supportcivil society organizations with a portion of the proceeds from the sale; To serve the benefit of the needy and the most vulnerable groups, and accordingly“Earth Guards” saw that this platform has well-deservedly achieved many of the Sustainable Development Goals (SDGs) of eliminating poverty and rationalizing the consumption of natural resources.